"Internal volume" is a very popular word in the past two years, and I believe that everyone has been clear about the meaning of this word. As the competition of The Times becomes more and more intense, the phenomenon of "internal volume" is becoming more and more serious, and now the whole world is in "volume", and every industry and even everyone cannot escape.

In the cosmetics industry that we are familiar with, the phenomenon of "internal roll" is also obvious. The "inner volume" of the cosmetics industry can be divided into three aspects. The first is the "inner roll" of ingredients and effects. Some time ago, the rise of the "ingredient party", a few cosmetics brands have flaunted their own ingredients, and the competition is becoming more and more fierce. Secondly, the "volume" finished the concentration of the "volume" formula, over time, the cosmetics market has appeared a variety of "double formula", "triple formula", and even "quadruple formula". In short, the formula is becoming more and more complex, more and more "novel", and the challenge is the courage of the brand. Finally, cosmetics marketing is the "inner volume". "Price war" is a consistent phenomenon in the cosmetics industry, everyone is common, however, in the past two years, cosmetics "price war" has become more and more "internal volume", the most obvious phenomenon is that the price is getting lower and lower.

The vicious competition in the beauty industry may lead to excessive attention to short-term interests, ignoring product quality, scientific and technological innovation and consumer demand, which is not conducive to the healthy development of the industry. In order to prevent this situation, the beauty industry should go down to prevent inner curls and upgrade to break out. As a raw material manufacturer, Anhui Newman will pay attention to product quality and safety day after day, strengthen research and development investment, and improve the efficacy and safety of products. Work together with the beauty industry to make the beauty industry develop with high quality under the "inner volume".

We, Anhui Newman Fine Chemicals Co., Ltd., are the top leading manufacture of carbomer and acrylates copolymer, and related polymers such as PVP K30, K90 and PVP/VA 64. Especially our NM-Carbomer 20,2020,21 etc. are hydrophobically modified, cross-linked acrylate copolymers. In addition to the efficient thickening, suspension, they self- wet and disperses quickly in minutes, which remarkably meet formulators’ ease-use need. They have higher electrolyte tolerance and handle a higher level of surfactant actives, being ideally suited for use in formulations containing higher levels of oils, botanical ingredients such as shampoos and hair care products, and hydroalcoholic gels.

Also, we have been launching pharmaceutical grade carbomer homopolymer type A/B/C, such as NM-Carbomer 934P,974P , 971P, 970G, and carbomer copolymer, carbomer interpolymer such as NM-Carbomer 2020NF/2020G, 1382G and 10G/10NF series types. NM-Carbomers meet the requirements of major pharmacopoeia such as Chinese Pharmacopoeia 2020, USA Pharmacopoeia USP/NF, European Pharmacopoeia EP, British Pharmacopoeia BP and other relevant regulations. They have been successfully used in over the counter and pharmaceutical formulations to impart rheology modification, mucoadhesion, controlled drug release, and many other unique properties.